Web / UX/UI Designer
Beauty market
About project
Beauty Market for consumers, hairdressers, colorists, salons, and wholesale clients.
My work
Conducted competitor analysis and independently developed the SEO architecture, content, UX/UI, responsive design, and supporting service flows.
Organized the catalog by both brands and product categories: brand menus, filters, categories, product pages, and mobile navigation help users move quickly from a need to a suitable product.
Separated B2C and professional flows: standard purchase, Buy in One Click, stylist/salon price request, wholesale program, and consultation; product pages use cross-sell, related products, and recommendations to support selection and increase average order value.
Result: the project was implemented and has been operating for a long time.